Bollywood's Yash Raj to Hollywood

Prolific Bollywood producer Yash Raj Films has opened up up an outpost in Hollywood referred to as YRF Entertainment. Uday Chopra, boy of Yash Chopra and brother of Aditya ("Dilwale dulhaniya le jayenge"), will mind the business, and Jonathan Reiman will mind up development and production. The La-based shingle will produce and finance British-language photos for your U.S. and overseas market. "My family members features a deep persistence for making and disseminating quality films that entertain and enlighten audiences," Uday Chopra mentioned. "I share that passion, additionally to some passion for American films that I have had since childhood. It's that enthusiasm and my adoration for the creative process of filmmaking that drove me to do this startup company.Inch First around the docket is Jason Bateman starrer "A Lengthy Week." Written and directed by Peter Glanz, pic also stars Olivia Wilde and Billy Crudup. Following a original financier dropped the pic, Chopra met with Glanz and producer Neda Armian and very soon acquired the rights. "Week" centers around a man-child (Bateman) who lives along with his wealthy parents until he out of the blue finds themselves started out and disinherited. Wilde plays the love interest. Pic is shooting in NY. YRF intends to setup a slate of films that it's going to develop by yourself, beginning by getting an untitled action-comedy by Serta Ewen ("Opposites Attract") about two twentysomethings who synergy after running using their hick metropolitan areas. Contact Shalini Dore at shali.dore@variety.com